Noticing the rapidly increasing requirements of internet advertising in 2002, KOKTEYL has developed Advertisement Server (Advertisement Management System) software performing the gauge of advertisements broadcasted by sites and advertising agencies, generating a variety statistics and ensuring the simultaneous broadcasting of a great number of advertisements alternately in accordance with various rules.
The adserver initially used for management of banners broadcasted in KOKTEYL 's own developed sites has later on taken the attention of advertising agencies and other site owners. In 2003, it has been started to be used by Zap Medya, one of the biggest internet media planning companies of Turkey. With its high performance, very detailed reporting possibilities, 7x24 support service and very appropriate price compared to its international competitors, the adserver software gauging more than 10 billion of banners monthly is being used by agencies such as OMD, Nanodrm, Netbook, Universal Mccann, Medya Gurup, Proad, Reklamz, Starcom, Hedef Medya and site owners such as Digiturk, Retro Medya, Internethaber and TRT at present.
Main features that distinct KOKTEYL Adserver from its competitors include;
- High performance
- Easy compatibility to a variety of advertisement types
- Very detailed analysis tools
- Demonstration on single IP basis & clicking reports
- 7/24 telephone support
- Cost effectiveness
KOKTEYL constantly develops Adserver software in accordance with the developing requirements of the sector.
